Emerging pop artist Sienna Spiro has released a striking new music video for her single Die On This Hill, marking a milestone in contemporary pop visuals. Premiering on Lyrical Lemonade, the influential platform founded by Cole Bennett, the video is both the first Bennett-directed project for a female pop solo artist and the inaugural pop solo video to feature on the channel, which boasts over 21 million subscribers.
Shot entirely in black and white, the video strips away distractions to focus on the emotional core of the song, which Sienna describes as exploring “stubborn love — the kind that makes you stay when you know you should leave.” Within a sparsely furnished room, Sienna interacts with a life-sized burlap figure, pouring her emotions into every lyric. In one scene, she dances slowly with the figure, capturing the tender yet conflicted intimacy of a love that cannot fully exist. As the song builds toward its heartrending conclusion, Sienna is seen on the floor, surrounded by shredded fabric and tufts of cotton — symbolic remnants of a hollowed-out illusion of affection.
Reflecting on the collaboration, Sienna shared, “Making new friends is always special, but getting to work with them is a privilege. Bringing this video to life taught me so much. I am so grateful for the love that this song has received and for the opportunity to collaborate with someone as talented as Cole, who I now also consider a friend.”
Cole Bennett, whose work has defined the visual style of contemporary hip-hop and rap, expressed admiration for Sienna’s artistry: “I immediately became a fan of Sienna, even before meeting her, but once we became friends, it clicked that she is a once-in-a-generation talent. Hearing Die On This Hill a few weeks before its release blew my mind. Working with her has been an extraordinary experience — a new venture for me in the pop space. I’m immensely grateful for the chance to collaborate with her and hope to continue exploring her artistic vision in the future.”
The release underscores Sienna’s growing reputation as a pop innovator, blending minimalistic visuals with deeply felt narratives. Die On This Hill has already begun generating widespread attention online, signalling the arrival of a significant new voice in contemporary music.
Key Facts About ‘Die On This Hill’ Video
| Feature | Detail |
|---|---|
| Artist | Sienna Spiro |
| Director | Cole Bennett |
| Platform | Lyrical Lemonade YouTube Channel |
| Subscribers | 21 million |
| Visual Style | Black and White, Minimalist |
| Theme | Stubborn Love, Emotional Intimacy |
| Notable Symbolism | Life-sized burlap figure, shredded fabric |
