BLACKPINK’s Jisoo is facing criticism online following her latest interview, which many netizens argue focused too heavily on her fellow members rather than on her solo work.
The video, shared recently on Jisoo’s X account, featured an interview with GQ Korea, where she read fan comments and answered questions covering a range of topics. While fans usually enjoy seeing new content from idols, this interview sparked widespread dissatisfaction among some Jisoo supporters.
Critics pointed out that instead of highlighting Jisoo as a soloist, many of the questions and comments revolved around BLACKPINK as a group and the other members. Fans expressed frustration that Jisoo rarely receives equal spotlight compared to her bandmates, and felt the focus on others overshadowed her achievements.
The backlash reflects the ongoing tension among fans eager to see Jisoo’s individual artistry recognised, rather than consistently framed in relation to her fellow BLACKPINK members.
BLACKPINK’s Jisoo recently faced criticism online following an interview with GQ Korea, which many fans felt focused too heavily on her fellow members rather than her solo work. The interview, shared on her X account, involved Jisoo reading fan comments and responding to questions on various topics, a format that typically generates excitement among fans. However, this time, a significant portion of the discussion revolved around BLACKPINK as a group and the activities of the other members, rather than highlighting Jisoo’s own achievements as a solo artist. Many fans expressed disappointment, arguing that she rarely receives the same level of individual recognition as her bandmates, and felt that her own artistry was overshadowed. This backlash is a reflection of the high expectations K-pop fans place on content that spotlights their favorite idols, particularly in cases where fans perceive a discrepancy in how attention is distributed within a group. The reaction also underscores the sensitive balance idols must navigate between promoting their group and establishing their individual identity. In K-pop culture, fans often closely scrutinize every appearance and statement made by idols, interpreting even small decisions about focus and emphasis as indicators of broader patterns of recognition or neglect. For Jisoo, the criticism may reflect not only a desire for more solo-focused content but also a frustration with the perception that her contributions and talents are frequently framed in relation to her fellow BLACKPINK members rather than celebrated independently. At the same time, it is possible that Jisoo intentionally highlights her bandmates out of loyalty or humility, a common trait among K-pop idols who prioritize group cohesion. Nevertheless, the online reaction highlights the complex expectations of fandoms and the challenges idols face in balancing group dynamics with personal recognition, showing just how deeply fans invest in both individual and collective achievements.